Saturday, March 24, 2012

The Beginning


Almost a year ago I launched a brand called The Bridal Team, a division of Stewart Talent in Chicago.  It was during this process that I realized how much I love the wedding industry.  I know it sounds crazy, how can you “love the wedding industry”, well just like when I fell in love with my husband, I can’t explain how it happened, it just did.  Working with brides, at The Bridal Team, brought me back to my wedding and the happiness I felt the day I married my best friend.  I have found such joy in helping others plan a part of their special day.

In the last year of running The Bridal Team I’ve learned so much about the wedding industry and the people that make up this wonderful community.  While a bride plans her wedding one time (hopefully), these people live and breathe weddings every day.  Most of them are small businesses that have a passion for weddings and they do all they can to help create each brides dream wedding. 

Many of the wedding professionals I’ve met are artists first, from the invitation designers to the people that bake and decorate beautiful cakes, to the hair and makeup artists and the photographers.  These talented people create something special and unique for every wedding.  But many of them are creative people first and they have had to learn, some by trial and error, the business side.  I, on the other hand, am business first, and while I love coming up with creative and unique ideas, I would not consider myself an artist (ask any of the makeup artists I represent).

For the last 4 years I’ve worked with artists, as an account manager at an ad agency and as a talent agent at an artists agency.  I work with photographers, makeup artists, hair stylists, wardrobe stylists and fashion stylists on a daily basis. I help manage their careers, I create their individual marking plans for the year, I help them choose images for their portfolios, I promote them to clients and I negotiate their fees and contracts.  I help them with the business side of things so that they can focus on the creative side. It really is a wonderful job, I help people do what they love and let them follow their dreams everyday.

So enough about me, the point of Bridal by Breanne is not to tell my life story, the point is to share with you what I’ve learned, and what I am learning about the bridal industry.  It is to address the business side of weddings so that you can focus on the creative side and bringing a couples dream wedding to life.   I hope that I can share with you information that you find useful and that together we can explore another side of the wedding industry. I look forward to taking this journey with you!

2 comments:

  1. And as one of her lucky artists..I have to say...this woman is darn good at what she does :)

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  2. Great first post, Breanne! I look forward to reading more.

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